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Meta Tags, a well known word for almost all bloggers and a must known word for newbies, plays an important role in blogging and improvement in SEO performance. Now a days Meta Tags are considered as best way to express about your site or to give information to Search Engines about your site. Meta Tags are the simple HTML codes used to instruct the Search Engines or bot clients. A webmaster can easily instruct or give information to Search Engines about your website or blog by simply adding Meta Tags. Not only to instruct the Search Engines, Meta Tags are also used for third party bots in the case of verification of site(Special Case). Generally Meta Tags are added to the <head> section of the HTML page of your blog or website. It generally looks like –
<!DOCTYPE HTML PUBLIC “-//W3C//DTD HTML 4.01 Transitional//EN” “http://www.w3.org/TR/html4/loose.dtd”> <html> <head> <META NAME=”Description” CONTENT=”Author: A.N. Author, Illustrator: P. Picture, Category: Books, Price: £9.24, Length: 784 pages”> <META http-equiv=”Content-Type” CONTENT=”text/html; charset=iso-8859-1″> <META NAME=”google-site-verification” CONTENT=”+nxGUDJ4QpAZ5l9Bsjdi102tLVC21AIh5d1Nl23908vVuFHs34=”/> <title>Example Books – high-quality used books for children</title> <META NAME=”robots” CONTENT=”noindex,nofollow”>
Here is a list of some most used Meta Tags –
Check out the list of some most used and most preferred Meta Tags in the field of blogging. The list contains the Meta Tags which are acceptable in Google.
Meta Description –
Meta Description Tag allows you to add a short description about your page to give information to Search Engines about your web page or blog post. Generally you are allowed maximum 160 characters to use in Meta Description.
How to add Meta Description Tag –
<head><meta name=”description” content=”A description of the page” /></head>
Meta Robots –
Meta Robots contains wide variety of Tags. It contains the tags which are most used in blogging. Tags under Meta Robots used to instruct the bots or spiders of Google about your site. It controls some major factors like indexing of webpage, blocking of some content, page rank stuff and many other. These tags controls the crawling and indexing behavior of Search Engine. It contains many tags, the most important are – NoIndex, NoFollow, DoFollow, NoSnippet. We will understand them individually.
1. NoIndex – This tag stops the bots to index the page. Google prefers to have a niche based blog. Sometimes you are willing to post something which is not related to your niche. Then you can use this tag. This tag allows you to stop indexing your page in Google.
<meta name=”robots” content=”noindex”>
2. NoFollow – This tag Stops the bots to follow a specific link or a whole page. No link juice will pass to these links. Some times you add some links and you don’t want to allow Google to follow those links. The only way to stop Google is to add NoFollow tag. To add NoFollow tag you just have to put rel=”nofollow” in the link. Here is an example –
<a href=”http://ff.com” rel=”nofollow”>
Meta Keywords –
Meta Keywords is one of the most important used Meta tag in blogging. Without this tag no blog post is complete. Meta Keyword plays an important role in the improvement of SEO. Just like Meta Description it highlights the major points of your blog post to Search Engines. I will recommend you to use this tag. Well almost all the blogging platform comes with very advanced tagging options to help bloggers even then if you want to add it manually then check out how to add this tag manually –
<META NAME=”KEYWORDS” CONTENT=”your keywords,go here,separated by a comma,but not a space”>
So these were some most used and recommended Meta tags. I know this post is a little bit boring for advanced bloggers but I do believe that it will be very helpful for newbies.
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