Archives for February 2014

The 5 Best Ways to Promote Your Free Shipping Offer

It’s no secret offering free shipping makes your online business competitive with brick-and-mortar stores. Some people prefer the convenience of shopping from home, but many are unwilling to pay an extra $5 to $10 for shipping when they can pick up an item for nothing extra in town. Promote your business’s limited time or year-round […]

From Asking to Listening: How Social Media Is Changing Consumer Research

Social media has changed the way that companies market their products and services. Nielsen research indicates that 60 percent of social media users turn to sites like Facebook, Twitter and Pinterest to research product information. An even greater portion — almost 70 percent — of social media users regularly share their experiences, both positive and […]

5 Ways to Improve Your Social Media Presence Without Losing Credibility

Even the smallest of businesses understand that in order to thrive in the modern world of marketing, they need to develop engaging social media. In other words, you can’t come across too stiff or push your brand too hard, like an online salesperson. Some marketers make the mistake of going too far in the other […]

6 Awesome Tech Companies you’ve Probably Never Heard Of

It always seems like we’re being inundated with new tech start-ups and developments that get their fifteen-minutes of fame – only to never be heard from again. But what about the companies that have been around for awhile, are doing revolutionary work, but get no love? Butoperate more behind the scenes (sounds more ‘positive’). Here […]

How to Use a Printer Effeciently

There are many jobs for which you need to use a printer. Even in the digital age in which people now live, there are some things that simply cannot be done on a computer. For instance, you may be interested in making brochures that people can take home with them or fliers that you can […]