SEO vs. Email Marketing? Which One is the Most Effective Strategy for Lead Generation?

More than 80 percent of marketers believe that lead generation is critical to meeting business goals. The key is figuring out the best way to utilize this marketing task. Two of the most used are lead generation through email and lead generation through SEO. Which one is most effective: SEO vs. email marketing? Let’s take […]

SMS and Email Marketing: a Side-By-Side Comparison

Let’s take a closer look at these two marketing tactics to understand how they can work together for you. SMS and email marketing are two very similar, yet different, types of digital marketing tactics that many companies are using to reach their customers. But have you ever taken the time to really dissect them and […]

Making the Most Out of Your Holiday Email Marketing Plan

Marketing for the best time of the year can be really stressful. It’s that time of year again. Soon, you’ll walk into the mall and it will feel like a winter wonderland filled with decorated trees, gift boxes, and holiday lights. Deemed the “best time of the year,” it can get a little hectic for […]

Title: 5 Excellent Aweber Alternatives for 2019

Global competition among businesses is growing rapidly every single day, especially when it comes to e-commerce. It is harder than ever to stand out from your competitors, maintain your customers’ loyalty, or acquire new clients. Automated email marketing is one of the tools which helps businesses to do exactly that, and Aweber’s software has been […]

The top 6 Reasons Your Emails Go to Spam

As an email marketer, you probably assume that spam is only sent by shady scammers looking to prey on victims. But, that’s not the case. Even emails sent by legitimate email marketers can end up in the spam folder. The truth is, there’s more spam than you think. The chart below shows the global spam volume between […]

Email Isn’t Dead: 5 Reasons Why Bloggers Should Still Be List Building

With the rise in social media and the variety of ways that bloggers and business owners can interact with readers, you’d be forgiven for assuming that email is dead. But email is more relevant than ever before, with a projected 2.9 billion users by the end of 2019. If you’ve let your email list gather […]

Here’s What You Need To Automate A Years Worth Of Emails

There are endless options to automating an income with. Today is the best time to own a product or service that can be marketed, sold and distributed online. The various ways of automation allow these business offerings you have to reach the right consumer. And this can be done from the comfort of home. A […]

GetResponse Vs Benchmark: Which Email Marketing Tool Should You Use?

The money is in the list. How many times have you heard that? Email marketing seems simple, but building a solid base of loyal subscribers is harder than you may think. Plus, the choice of the email marketing provider will influence your success. There are so many services available with different features and a lot […]

7 Tips to Improve Your Email Marketing

Email marketing is a powerful tool at the service of brands and small businesses (also of bloggers). It helps you gather new customers, connect with your audience and get to know them, understanding their needs and problems. But if you really want to get benefits from your email marketing, you need to have a scrupulous plan and […]

The Benefits of Email Marketing

Email marketing is very much a product of the 21st century – the so-called “Age of Technology”. If you were to ask people a few decades ago what they could tell you about marketing they would probably tell you that television and radio were huge ways to get noticed by your demographics, as well as […]