When you think of Coca Cola, Microsoft, Apple, or your favorite sports team, what comes to mind? If you’re like most people, then the first image that you’ll see in your mind’s eye is the organization’s logo. The human brain loves to associate concepts with pictures because of how crucial visualization is to the way […]
5 Ways to Test Logo Designs
Every business owner know they need a logo to establish and brand their business. Unfortunately, the design of the logo is often left to the last minute when time and funding are short. Testing the design can be relatively cheap and painless. Before choosing an emblem that will brand a business for years to come […]
