How Reviews Can Impact Your SEO Strategy

Customer reviews can make or break a company. For decades, businesses have used reviews to better serve their customers, and improve overall satisfaction as well. Obviously, happy customers will always leave positive feedback for the company, referring new clients and helping it gradually grow bigger. Certainly, customer reviews are more important than ever, and they […]

Social Media Marketing strategy for a Start-up Tech Company

Whenever I go up to work for a Tech company they often ask me to devise a Social Media strategy for them and when I ask what do they eventually want to achieve? I get confusing replies. The biggest dilemma that start-ups face is that they do want to work on the Social Media Marketing but they […]