Common Mistakes We Make While Writing Affiliate Product Review
Most people are making big mistakes in writing their affiliate product review. These mistakes cost them their time and effort without giving them their desired earning. If you make the same common errors in your review writing, then you will potentially waste your time and energy to write a product review that doesn’t convert. Here are 9 common errors you make in writing affiliate product review:
1. Copying other reviews
It is not a good idea to copy other reviews that you read elsewhere. While you should make some research about how to write a good review by reading other reviews, you shouldn’t copy the review style from others. Create your own review outline that will be unique to you. In this way, people that read your review will understand that it is different from the rest of the reviews that they’ve read.
2. Promoting instead of reviewing
In your review, do not promote the product as if you are the salesperson of the product. Remember that you are reviewing the product, not promoting it. This can be said that you are writing as a customer, not as a seller or affiliate.
3. Not using your own unique style
Uniqueness in your review is important because there are just hundreds of thousands of review articles floating around on the internet. And one product may already have thousands of reviews for it. So, it is important for you to use your own unique style when writing your review.
4. Not writing detailed review
In-depth review is a quality of successful review. By writing in-depth review for the product that you are promoting, your readers will know more about the product when they are reading your review. Your goal should be to inform your readers about the product as detailed as possible.
5. Abandoning your review after writing it
Writing too many reviews without even promoting them will get you nowhere. You will have no or very little sales because you can’t expect those reviews to get read by your readers without your effort. It is better for you to write a handful of review and promote them seriously than writing hundreds of reviews and leaving them without promoting.
6. Not including product name as keyword
Your review title should include the product name. Most people forget to do this. They may only write: “The best coffeemaker 2011” or something similar. You should include the product name in your keyword not only because it will help you on the search engine ranking, it will also help you to inform the readers about what they will read.
7. Not comparing with other similar products
Comparison works best to increase your conversion rate. If you aren’t already giving comparison to your review, you are not maximizing your conversion rate. Comparison will help your readers to make informed decision about the product that they will buy. Also, it will give your readers the opportunity to look at other products. As long as you are affiliated with all of those products that you promote (either the product that you review or the comparison products), it doesn’t matter to you. In fact, with comparison, your readers may buy more than one product.
8. Not asking your readers to buy through your affiliate link
Don’t forget to ask your readers to buy through the link that you provide them in your review. At the end of your review, insert call to action to ask your readers to click your affiliate link. This is very important, yet most people forget about this part.
9. Not telling your readers why the product is good for them
Lastly, you have to tell the readers why the product is good for them. You have to tell them that the product will make their life better. This will increase your click-through rate significantly.
In order to maximize the conversion rate of your product review, you have to eliminate those common errors from your writing.